Increase your pipeline by £6m in 10 weeks.

I have implemented “everyday actions” into two businesses I chair and the process has delivered fantastic results. I would highly recommend the Black Isle group

Research shows that smaller, simpler everyday actions become habits more quickly because they don’t feel as overwhelming as big goals, so they are more likely to fit into your day. Small actions are powerful actions because they help you feel successful. Each time you achieve them, you get a sense of satisfaction. This helps release the neurotransmitter dopamine to the brain, signalling that you did something positive, which spurs you on to stick with them.

The centre of nudge is essentially the same system and methodology which we used to steer Jade Jones to double Olympic gold. Black Isle has just brought it into the tech era and switched it across to business. It’s all about trying to focus on the everyday actions which are in your control and by doing that not only do you create consistency and new habits, but you also reduce the pressure of thinking about the big outcomes that have been set.