Personal Brand
You are inseparable from your personal brand
Synopsis:
We all have a personal brand, whether we’re aware of it or not.
Research shows that clarity about your brand and its impact can powerfully enhance your leadership. It can help you make better-informed career decisions and increase your self-confidence.
In this masterclass, we work with you to explore why you should build your personal brand, what it involves, and how best to make it unique. We also show you how to embed your brand consistently and authentically, using practical exercises.
Learning outcomes:
This masterclass is adaptable, to suit your needs. Typically, we help you to:
- Explore what you stand for, your drivers and your strengths
- Articulate your features and benefits as a ‘product’
- Consolidate the above, to create and develop your personal brand
- Understand how to use feedback to refine your personal brand
- Articulate your brand confidently with key stakeholders
Typical masterclass content:
We combine discussion, practical exercises and reflection to involve you and help build and communicate your personal brand.
- Understanding self – what is it you want to say about yourself?
- The power of words – how do you want this to come over to others?
- Keeping it current – identify ways to ensure your brand remains real and relevant
- Embedding your brand – consider how your day-to-day interactions and social media presence influence your reputation
Feedback:
The masterclass was well designed, providing a simple structure to work with. The coach was extremely effective in delivering the course, ensuring high levels of engagement and interactivity – I really enjoyed it.
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